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Cultural Brand Analysis_Nike
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Emotional Branding and the Strategic Value of the Doppelgänger Brand Image
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Cultural Brand Analysis_Nike
Emotional Branding and Countering the Doppelganger Brand Image
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Cultural Brand Analysis_Nike
Emotional Branding and Countering the Doppelganger Brand Image
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Emotional Branding and Countering the Doppelganger Brand Image
PDF) Emotional branding and the strategic value of the doppelgänger brand image | Craig Thompson - Academia.edu
Cultural Brand Analysis_Nike
How Doppelgänger Brand Images Influence the Market Creation Process: Longitudinal Insights from the Rise of Botox Cosmetic | Semantic Scholar
A Nike 'subvertisement'. Image courtesy of Adbusters | Download Scientific Diagram
